Coaching for your second half — designed deliberately.
For high achievers ready to ask what comes next.
Paul Strobl, MBA, Master Life Coach
Paul Strobl, MBA, Master Life Coach
The metrics still look right. Life, on paper, checks out. And yet something has shifted — a gap between what you’ve achieved and what actually feels meaningful right now.
As Seen On...
Hi, I’m Paul Strobl.
Master Certified Coach, MBA, and recovering high-achiever from Houston, living and working from the Rhodope Mountains of Bulgaria.
A family tragedy forced me into reinvention at 31 — earlier than most. I’ve spent two decades and over a thousand coaching engagements helping executives and entrepreneurs navigate exactly this terrain:
the gap between what you’ve built and what actually feels meaningful now.
I work with a small number of clients internationally.
If you’re ready to have the conversation, I’d like to meet you.
Years in Business
Coaching Hours
Clients Helped
Continents Lived On
Life Coaching Reviews
⭐⭐⭐⭐⭐
“A breath of fresh air”
Paul is the best of the best! While partnering with him under his guidance, myself and my team have experienced some amazing hyper-growth in our overall bottom line revenue. His coaching style and practice has been a breath of fresh air in a corporate world full of transaction talk and sales pitches. Extremely business savvy, Paul understands how to make “high achievers” achieve even more in their life in all aspects: financially, professionally, physically and personally. Besides being a terrific coach, he’s an all around terrific business partner who adds strong counsel to any hurdle, both professionally and personally speaking. Can not recommend him enough!
⭐⭐⭐⭐⭐
“Broke through barriers”
Paul helped me work through the fundamental thoughts, emotions, and mindsets that were blocking me (most of them revolving around perfectionism and the fears that fueled it). He also provided very practical, actionable advice for more concrete barriers like dealing with distractions while working from home.
I consider myself a pretty self-aware person who reads a lot of productivity and self-help books, but Paul recommended resources and practices that I’d never heard of or had dismissed. Each one opened up a new level of awareness and broke through barriers that I didn’t even realize were barriers.
⭐⭐⭐⭐⭐
“Powerful and Insightful”
Paul is a powerful and insightful coach. He has the uncanny ability to nurture a conversation with you so that you feel comfortable extracting the truth about your life, your relationships, and your beliefs.
His intuitive listening skills allow him to ask you the tough, but necessary questions so that you gain true insights that break self-imposed barriers that hold you back personally and professionally.
Coaching for the Second Half
For executives and entrepreneurs navigating the gap between achievement and meaning — a structured, strategic process for designing what comes next.
CEO Coaching
For founders and CEOs of privately held companies facing rapid growth, succession, identity, and the question of what the business means beyond the bottom line.
Evidence-Based. Period.
This is not therapy. It’s not crystals and vision boards either.
Evidence-based coaching works from the present forward — for people who are already functional and successful, but who can’t quite see what’s next or why what they have isn’t enough.
You’re likely in one of two places: you know where you want to be but can’t find traction, or you don’t know what’s next but you’re certain it’s not this.
Either way, the work is strategic, rigorous, and grounded in research — not intuition and incense.
Who Works With a Coach?
Clients come from 34 countries and every professional background imaginable. What they share has nothing to do with industry or title.
They’ve stopped waiting for circumstances to change. They’re ready to design what’s next — deliberately, not by default.
If that’s where you are, we should talk.
Frequently Asked Questions About Coaching
What is Modern Coaching?
Modern coaching isn’t advice-giving or therapy. It’s a structured conversation designed to surface what you already know but haven’t been able to see clearly — your blind spots, your values, the gap between where you are and where you actually want to be.
A great coaching engagement doesn’t add more to your plate. It removes what’s been quietly weighing on it. Clients leave with sharper focus, renewed confidence, and a set of tools they’ll use long after our work together ends.
How does it work?
We meet once a week — or twice a month for lighter-touch engagements — for about an hour, by phone (or video), wherever you are in the world. Sessions are structured but not rigid; we go where the work needs to go.
Between sessions I’ll often suggest reading, exercises, or reflective prompts tailored to what we’re working through. These aren’t busywork — they’re how the insights from our conversations become lasting change rather than just good intentions.
You’ll also have unlimited email access to me between sessions. If something comes up, you don’t have to wait until next week.
How long does a Life Coaching engagement last?
Usually around 2-3 months (8-12 sessions) clients are “done.” This means we’ve unblocked the heavy stuff, and you have the clarity, confidence and tools to move forward.
You are super-excited about your direction with a heightened sense of self esteem, and if we had another session, there would be nothing to talk about because you’d already be taking action.
You decide when the coaching engagement ends, not me.
How is the Life Coaching Process structured?
The modern coaching process is “non-linear.” We won’t know what’s beyond the hill in front of us until we walk up it to see what’s on the other side.
If there were an exact recipe to follow, I would have just written a book and closed up shop.
How much does it cost?
To my knowledge, I am the only coach who offers a client-focused pricing structure. Instead of a per-session fee (where it is unclear how much you will end up paying), I charge a single fee, and my clients have unlimited weekly sessions until they reach their goal.
Due to this single-fee structure, it is directly in my interest to get you on your path ASAP. Ethical Life Coaching supplies clients with the tools for independence, not using the relationship as a long-term crutch.
What if I'm international? Can I still work with you?
I’ve worked with clients all over the world for the last 20 years, and have been consistently recognized as one of the best life coaches online.
My booking system makes it easy to find a time that works, and we can use an alternative communication platform/software if cell phone access is difficult or costly.
How do I pay?
When you click “Activate” on our simple one-page agreement, you will automatically be sent a PayPal or Stripe invoice and have immediate access to schedule upcoming life coaching sessions.
Alternatively, you can mail a check – my retired CPA on staff (aka “Dad”) absolutely loves depositing business funds into my local Houston, TX account.
What if it doesn't work?
If I did my part and you did your part, and somehow things don’t work, there is a 100% money-back guarantee written in bold in our agreement.
How do I prepare for my sessions?
Fill out the pre-session questionnaire.
Make sure you’re in a private place with no distractions. Let family or co-workers know that you will be unavailable and please set your phone to “Do Not Disturb” mode.
As any personal development coach will tell you, a quiet place is key for success.
Can I skip a week?
In coaching, the client sets the agenda. While I recommend sticking to a weekly schedule, you decide when is best for the next session.
Can I reschedule a session?
Of course! My online booking system and life coaching website is simple and easy to use – reschedule at your convenience.
What can I expect during a trial session?
Does Coaching by phone really work?
Aside from the benefits of avoiding traffic (being from Houston Texas, I know this can be challenging), working with a life coach by phone is much more effective than video and for some clients even better than face-to-face.
When talking about sensitive issues where you may feel vulnerable, not being seen helps us to get to the heart of the issue faster and with less discomfort.
Life Coaching Reviews
⭐⭐⭐⭐⭐
“Enormous personal and professional success…”
I started working with Paul over 10 years ago. At the time, I was the project manager for a construction company, and then was promoted to Vice President and now the Director of Sales. He listened to my goals, helped me eliminate bad habits, time block for success, control my mindset and I have enjoyed enormous personal and professional success working with him. Highly recommend.
⭐⭐⭐⭐⭐
“A better version of myself…”
Paul has been absolutely amazing to work with. He’s a business and life coach that has helped transform my way of thinking around problem solving, stressful situations and goal orientation. I’m a better version of myself after spending time in each session. Anyone on the fence about getting a coach should absolutely consider contacting Paul. I’m so glad I invested in myself!
⭐⭐⭐⭐⭐
“More balance in my life…”
Paul is an excellent life coach and truly helped me find more balance in my life. Through his coaching I was able to relax and go with the flow of life more. Additionally, he helped me through a slump in passion for my career and I am now in an industry I love. I was also able to set healthy boundaries in my family in my friendships. I often go back to the notes I took during our sessions when I am needing a refresher and overall feel like obtaining his services was very worthwhile.
Personal Growth Tools, Resources & Articles
Why Sleep Should be Your Highest Priority for a Better Life
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How to Navigate Midlife Career Change
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How to Remove a Limiting Belief
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